Released on: November 14, 2007, 4:50 am

Press Release Author: Zoomtra

Industry: Internet & Online

Press Release Summary: Zoomtra.com with its new launch, "Flexi Fly", has simplified
finding the best air travel deals for flexible travelers.

Press Release Body: Zoomtra.com with its new launch, "Flexi Fly", has simplified
finding the best air travel deals for flexible travelers. The new button labeled "I
am Flexible with Dates" on the search engine enables travelers to view the lowest
fares for the dates chosen and to compare the fares for the whole month of travel on
one page in lieu with special discount offers that are available in the market.

This section is targeted at an audience that is always on the lookout for low
airfare deals for short unplanned holidays or displaced working individuals planning
trips to their hometowns. Incidentally, Zoomtra.com also offers a personalized email
alert service wherein travelers can specify their maximum budget and an automated
notification will be sent with the dates for which fares lower than that amount are
available.

Ruchi Sundeep, Technical Head of Zoomtra.com says, "Based on our analysis, over 20%
of all travelers are willing to change their travel plans if a cheaper deal is
available on a nearby date. This feature has been introduced to make the search
process simpler for such travelers."

Zoomtra.com will soon be launching various other tools that will ease-up travel
search and help buyers in getting the best deals. This queue includes a fare
prediction technology that will show whether fares are expected to rise or fall in
the future. Travelers can then choose to postpone or pre-pone their plans on this
basis.

About Zoomtra.com

Zoomtra.com is an online travel marketplace for India that enables travel sellers
(airlines, hotels, tour providers and others) to sell their deals with real time
pricing and availability to interested buyers.

Zoomtra.com strives to provide the most comprehensive and relevant travel
information to its users in order for them to an informed and confident purchase
decision. Zoomtra.com has been incubated by the Smile Interactive Technologies
Group. For more information please visit http://www.zoomtra.com

Web Site: http://www.zoomtra.com

Contact Details: Abhishek Bhardwaj

Manager - Business Development & Planning

Zoomtra.com

[M]: +91 9350 757075

[E]: abhishekb@zoomtra.com